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application development trends
January 17, 2024

So you’ve decided that your business needs an app. There are heaps of new tech trends that an Android and iOS developer can adopt when creating an innovative mobile app. 

Let’s take a squiz at the top 4 app development trends to look forward to in 2024.

4 coolest application development trends in 2024

01. AI-enhanced user experience

AI (Artificial Intelligence) helps apps automate their functions, boost engagement using virtual assistants and chatbots, translate languages in real time, enhance security by enabling facial recognition, enhance image recognition, etc.

02. AR and VR technologies

What is AR? AR (Augmented Reality) overlays digital content onto the real world as you capture it with your screen.

What is VR? VR (Virtual Reality) creates an environment around the user by completely replacing the real world with a simulation. 

AR and VR are increasingly used by mobile app developers to give highly immersive experiences to users.

03. Internet of Things (IoT)

What is IoT? It is when objects are capable of connecting to the internet and exchanging and processing data to achieve different goals and outcomes (Ex: smart fridges, smart watches, fitness trackers, smart security systems, roomba, etc.)

By incorporating IoT to your business’s iOS and Android apps you can connect to smart devices to improve customer experience. 

For example, if you own a grocery store you can connect to a customer’s smart fridge through your mobile app. You can then monitor what items the customer is running out of and send notifications about discounts and sales that you offer on those items at your store.

04. Predictive analytics

What is predictive analytics? This is a branch of data analytics that uses algorithms, historical data, and AI to predict future events. 

This technology is being widely used by ride hailing apps like Uber, movie streaming apps like Netflix, and music streaming apps like Spotify. 

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