Augmented Reality (AR) and Virtual Reality (VR) are popular tech and web development trends that people are often stoked about.
If you’re thinking of starting a website these web development trends can be used to create a unique, impactful experience for your customers.
What is AR and VR?
In Augmented Reality (AR) a digital item is overlaid onto the real world through the screen of your device.
In Virtual Reality (VR) an environment is created around the user by completely replacing the real world with a simulation.
3 cool ways to use AR and VR on your website
#1 Give a “try-on” experience
If your business sells clothes, makeup, or accessories, you can use AR elements to give online shoppers a chance to try your products out virtually. Pretty choice, eh?
Many international brands like Sephora, Garnier, and Ikea have implemented this.
#2 Create a virtual showroom
If your product has multiple physical features and attributes that customers need to carefully inspect before buying, you can create a virtual showroom on your website.
Businesses like car dealers and furniture shops can combine AR and VR to create virtual showrooms.
It allows customers to get a feel of how products would look and study their physical attributes.
#3 Showcase a physical space
Hotels, travel hosts like Airbnb, and realtors can put VR to great use by offering virtual tours of their spaces to potential customers.
Virtual tours created by VR allow customers to preview and inspect a commercial space from the comfort of their own home. Customers who live far away or abroad will be the most keen to use this feature.
How complicated is it to create an AR/VR website?
Creating an AR/VR integrated website requires specialised professional skill and resources.
You can try outsourcing this task to a web development expert to create a unique experience for your brand.
Try us out – Auckland web design & development services starting at $1500 NZD
We offer a diverse range of web design & development services across a range of packages that cater to your specific needs. Interested? Drop us a message on the chat and we’ll take it from there.
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